Our proprietary audience discovery technology helps you boost your reach and performance with insights to inform your activations.
Our proprietary audience discovery technology helps you boost your reach and performance with insights to inform your activations.
Consumers read and watch a lot digitally and on TV–and it's this behavior that helps shape their interests and actions.
By identifying what type of content consumers are engaging with we're better able to contextually understand who they are to inform your activations.The Nexxen Discovery platform analyzes content engagements and user behavior across digital, social and TV on-demand.
Our proprietary algorithms use natural language processing (NLP) and topic classification to understand context.Demographic profiles of your site visitors and first party audiences and what are they consuming
Keywords, topics, features and value props associated with your brand and your competitors
Seasonal and daypart engagement trends and consumption habits over time and at present
DMAs with highest level of engagement and which topics and interests are growing in popularity
Use your insights to help boost your reach and be more effective in reaching the right target consumer through the Nexxen DSP or SSP of your choice.
Use your insights to help boost your reach and be more effective in reaching the right target consumer through the Nexxen DSP or SSP of your choice.
Take a look at more of our capabilities and solutions
Nexxen Studio
We'll help you meet your KPIs by ensuring your creative is relevant, built for engagement and optimized for the right screen.
Learn More >Identity & Nexxen Data
Our centralized DMP enables you to easily target using our identity solutions, exclusive ACR data, Nexxen Audiences, your own data and syndicated audiences.
Learn More >Nexxen DSP
Access the tools, differentiated data and unparalleled customer support to help make your omnichannel buying & measurement more effective in reaching your consumers.
Learn More >Nexxen SSP for Buyers
Our SSP goes beyond standard offerings and delivers curated supply, unique data and studio capabilities that empower you to maximize your ROI.
Learn More >Nexxen TV Intelligence
A full suite of audience insights, activation and measurement solutions to help maximize your ROI in today's converged world of linear, CTV and digital.
Learn More >Green Media Products
Take action to fight climate change with CTV, video and display PMPs that are made up of premium inventory from publishers with low carbon footprints and exclude made-for-advertising (MFA) inventory.
Learn More >Attention Solutions
Capture attention from start to finish with our pre-campaign creative analysis and optimization capabilities, first-to-market high-attention CTV PMPs and measurement, our cross-screen PMPs and in-depth reporting.
Learn More >Ready to see how Nexxen Discovery can help drive meaningful growth for you?